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When you have your own domain it takes a couple more steps to start sending a campaign with verified and authenticated senders.
Go to Profile/Domain tab, click on Authenticate Domain.
Enter your domain name into the Domain name field, click Authenticate.
Then your domain name has to go through a verification process which is behind the scenes for the user. Just click Verify and wait for a couple of minutes.
After a verification process finished the status of your domain will be set to Verified.
All the senders with email domain name sender@example.com will be marked as Authenticated in the system.
The target audience will get marketing emails from sender@example.com instead of sender@send.posthub.email
Although many clients are content with the shared IPs we offer, some will be better off using a dedicated IP. This new IP address’s reputation will be on par with the sending methods you practice. It does give you a bit more responsibility – certainly more than shared IP addresses do. As such, you should be well-read on best practices for deliverability, GDPR, and laws pertaining to CAN-SPAM.
Be mindful that dedicated IPs are available upon request if you are sending out 150,000 emails per month or more (subject to our deliverability staff’s approval). If desired, more IPs are attainable for an extra fee.
Read more Domain Authentication
If your subscription is paid monthly, you are welcome to upgrade your plan whenever you want. You can also downgrade a plan before your billing cycle ends. No matter what plan you go with, though, your campaign data, statistics, and contact lists will always be accessible in storage. If your subscription is paid yearly, an upgrade is only possible during the billing cycle.
You’re required to include your contact information, including a physical mailing address, for each promotional email you send in order to comply with anti-spam laws such as a CAN-SPAM and CASL.
You can’t send promotional email without adding “Sender“. Be sure you added {{sender_name}}, {{unsubscribe}}, {{company_address}} tags to your email template, otherwise we will add a HTML section to each your email template.
When using custom code for your templates and campaigns, it is imperative that you design a readable and clean footer – one that includes any required info as per the Terms of Use and anti-spam regulations.
Personalization tags like these capture your subscribers’ essential information via your account’s Required Email Footer Content. Although they were developed for a PostoHub campaign footer, you can use them anywhere you want.
{{unsubscribe}} – Provides subscribers with an opportunity to take themselves off your email list. This is required by the Terms of Use, as well as by law.
{{company_address}} – It’s you personal or company address. This is required by the Terms of Use, as well as by law.
{{sender_name}} – Your organization/company’s name is inserted. Your audience have to know from whom they get email. This is required by the Terms of Use, as well as by law.
You can see and manage the list of senders on the Senders page.
PostoHub provides personalization tags to accommodate all types of dynamic info. You can paste personalization tags into email campaigns in order to add dynamic or customized content. The list below displays some tags you can use.
Subject Lines
The following Personalization tags display information pertaining to your audience, their contact info, today’s date, and a lot more. They are typically used inside of subject lines. However, they are also usable in the email body.
{{first_name}} – The first name of a subscriber is inserted if it is available.
{{last_name}} – The last name of a subscriber is inserted if it is available.
{{email}} – The email address of a subscriber is inserted.
{{created_at}} – The date when a subscriber was added or imported into PostoHub (The output will be in the ISO-8601 format like 2007-12-03).
Email Footer
Personalization tags like these capture your subscribers’ essential information via your account’s Required Email Footer Content. Although they were developed for a PostoHub campaign footer, you can use them anywhere you want.
{{unsubscribe}} – Provides subscribers with an opportunity to take themselves off your email list. This tag will add the HTML table with message “If you no longer wish to receive these emails you may unsubscribe at any time.”.This is required by the Terms of Use, as well as by law.
{{unsubscribe_url}} – add this tag as link to any words in href tag. The system automatically added unsubscribe link. It might looks like “Unsubscribe from all Startup School emails” Or “Stop receiving emails”
{{sender_address_block}} – It’s you personal or company address. This tag will add the HTML table with sender address info. This is required by the Terms of Use, as well as by law.
{{sender_name}} – Your organization/company’s name is inserted. Your audience have to know from whom they get email. This is required by the Terms of Use, as well as by law.
When using custom code for your templates and campaigns, it is imperative that you design a readable and clean footer – one that includes any required info as per the Terms of Use and anti-spam regulations.
You’re required to include your contact information, including a physical mailing address, inside every promotional email you send in order to comply with anti-spam laws such as a CAN-SPAM and CASL.
You can see and manage the list of senders on Senders page.
As a minimum requer: {{sender_name}}, {{sender_email}}, {{sender_address_block}} and {{unsubscribe_url}}
Other:
Address:
{{sender_address_1}} – Address line 1.
{{sender_address_2}} – Address line 2.
{{sender_city}} – City.
{{sender_state}} – State.
{{sender_zip}} – Zip.
{{sender_country}} – Country.
Data Tags:
{{current_year}} – number representation of a year.
{{current_month}} – number representation of a month.
{{current_month_name}} – text representation of a month.
{{current_day}} – number representation of a day.
All customers must verify accounts they create. We make this mandatory in order to protect accounts, as well as to maintain deliverability – not just for you, but for everyone who relies on us.
For more information about Account Verification, click here.
Each time an email is sent to a recipient, it is deducted from your plan as a single email credit. This happens even if an email is sent or deferred to a junk folder by an inbox provider.
If you happen to send out more emails allowed by your plan, you’ll be charged an overage fee per email sent. Overage fees will be added to your next your billing invoice.
Email validations make sure that email addresses exist. The email address list you use will be clean, thereby protecting your IP/domain reputation and improving your deliverability. As such, there is no need to concern yourself with temporary addresses or ones that are role-based (such as “info@email.com”). Also, the email budget you have won’t be wasted on any phony contacts.
Each address that is verified will give you one of the following results: “Unknown,” “Risky,” “Undeliverable,” or “Deliverable.” These results are defined as follows:
Unknown – a result will turn up as “Unknown” when it doesn’t receive any response from a mail server associated with the recipient. This tends to happen if a destination server is temporarily unavailable or too slow. In some instances, retrying the requests after approximately five minutes can return either an invalid or valid response. Addresses that are Unknown do not count against a verification balance.
Risky – “Risky” results imply that an address has a quality issue, one that could result in either low engagement or a bounce. Use caution if you are sending a message to an address considered Risky. Some addresses considered to be Risky include ones that are “Disposable,” “Role,” and “Accept All.”
Undeliverable – when a result is “Undeliverable,” an email address either doesn’t exist or isn’t syntactically correct (and therefore doesn’t exist).
Deliverable – when a result is “Deliverable,” the mail server of the recipient confirms that a recipient exists.
Your account can be upgraded whenever you want. Upgrading your account gives you more volume and features, which can be accessed from the account settings section of your dashboard. If you select the “auto-upgrade” option, you will automatically be bumped up to a better plan if such an upgrade is less expensive (based on your existing use of validations and emails each month).
The quickest way to regain get entry to if you forgot your password is to use the Password reset feature.
You can find this feature in your login window by clicking Forgot your password? link:
All
Your API Key is a 36-character single GUID and it is the key to your account when trying to gain access or make API calls while outside of the User Interface. Every API call will require this key. It is unique for API connections.
Manage API Keys
Note: Each account can store up to 10 unique API Keys
Create API Key
New accounts don’t have any API Keys on their accounts. Just click this link and create a new key.
When you have your own domain it takes a couple more steps to start sending a campaign with verified and authenticated senders.
Go to Profile/Domain tab, click on Authenticate Domain.
Enter your domain name into the Domain name field, click Authenticate.
Then your domain name has to go through a verification process which is behind the scenes for the user. Just click Verify and wait for a couple of minutes.
After a verification process finished the status of your domain will be set to Verified.
All the senders with email domain name sender@example.com will be marked as Authenticated in the system.
The target audience will get marketing emails from sender@example.com instead of sender@send.posthub.email
Email credits do not roll over each month. Emails that are unused will expire when a billing cycle ends. You are welcome to downgrade or upgrade your plan to one that fits your needs.
If you used a credit card to pay for your plan that is set to expire within 30 days of a scheduled payment, then the payment attempt will be automatically rejected by our system. It will re-attempt to process your payment for a few more days. However, unless an alternative payment method is added, your credit card will keep getting rejected. In such instances, you’ll either be blocked or downgraded to the free plan (assuming you do not have any extra credits).
The system will only accept credit cards that have an expiration date at least 60 days away.
Although many clients are content with the shared IPs we offer, some will be better off using a dedicated IP. This new IP address’s reputation will be on par with the sending methods you practice. It does give you a bit more responsibility – certainly more than shared IP addresses do. As such, you should be well-read on best practices for deliverability, GDPR, and laws pertaining to CAN-SPAM.
Be mindful that dedicated IPs are available upon request if you are sending out 150,000 emails per month or more (subject to our deliverability staff’s approval). If desired, more IPs are attainable for an extra fee.
Read more Domain Authentication
If your subscription is paid monthly, you are welcome to upgrade your plan whenever you want. You can also downgrade a plan before your billing cycle ends. No matter what plan you go with, though, your campaign data, statistics, and contact lists will always be accessible in storage. If your subscription is paid yearly, an upgrade is only possible during the billing cycle.
Contact us
If you have any questions or feedback give us a shout. support@postohub.io
General questions
Email credits do not roll over each month. Emails that are unused will expire when a billing cycle ends. You are welcome to downgrade or upgrade your plan to one that fits your needs.
If your subscription is paid monthly, you are welcome to upgrade your plan whenever you want. You can also downgrade a plan before your billing cycle ends. No matter what plan you go with, though, your campaign data, statistics, and contact lists will always be accessible in storage. If your subscription is paid yearly, an upgrade is only possible during the billing cycle.
The people whose information you store in your PostoHub account are known as your subscriber. A person’s contact type determines which campaigns they’re eligible for, and whether they count toward your plan’s monthly contact limit.
Types of subscriber
We categorize the main types of subscriber based on their email marketing status:
- Active
- Inactive
- Unsubscribed
- Invalid
- Complaint
Active – is someone who has opted in to receive your email marketing. Subscribers can join your audience from one of your signup forms, landing pages, or connected stores.
All imported or manually added contacts become Active, as long as you’ve received explicit permission. Status of such contact will be Active in a status column.
Counts toward monthly plan limit?: Yes
Can receive: All types of marketing
Inactive – You can get the contact off from the sending campaign by making contact Inactive simply clicking on the correspondent icon or through the Edit contact menu. Status of such contact will be Inactive in a status column.
Emails with Automatic responses will get status Inactive after successful delivery. Campaign will no longer use this email address until you manually change status to Active.
Counts toward monthly plan limit?: Yes
Cannot receive: Marketing emails
Invalid – Contact status changes to Invalid if its email address bounced during the campaign. You would not be able to send any more emails to such email id. The campaign still can be reused but Invalid email id will be ignored. Status of such contact will be Invalid in a status column.
A bounce might occur if the recipient’s address doesn’t exist, or the recipient’s email provider is blocking email from your domain or IP address. Email providers consider a high bounce rate to be a negative sign. This is because it indicates that a sender is sending email to people who haven’t explicitly opted to receive messages from this sender.
After some number of bounced emails, an account will be blocked.
Counts toward monthly plan limit?: No
Can receive: Nothing
Unsubscribed – Contacts gets status Unsubscribed when contact decides to stop receiving marketing emails from your sender. Status of such contact will be Unsubscribe in a status column.
Counts toward monthly plan limit?: Yes
Can receive: Nothing
Complained – Contact gets status Complained after spam complaints. It may happen when a subscriber marks email as spam or ESP identifies it as suspicious. This email id is no longer deliverable.
Counts toward monthly plan limit?: No
Can receive: Nothing
More information “Why was my account blocked”
Emails send – a term we use to measure the number of emails you send. Each email sent to an individual subscriber counts as one send. For example, one email template sent to 2,000 subscribers equals 2,000 email sends.
Subscriber/Contact – The people whose information you store in your PostoHub account. A person’s contact type determines which campaigns they’re eligible for, and whether they count toward your monthly contact limit.
Types of Subscriber/Contact: Active, Inactive, Invalid, Unsubscribed, Complained.
More information about Subscriber/Contact types – click here.
Free plan – PostoHub’s free, introductory plan that includes up to 5,000 contacts and 2,000 monthly email sends. But it can be increased to 6,000 emails per month.
Account verification – After account verification, your free plan will be increased to 6,000 email per month. More information here.
Paid monthly plan – A recurring plan that charges once per month based on plan you choose, and includes additional features exclusive to paid plans. We offer 3 paid monthly plan options, so you can choose the one that’s best for your marketing needs. About PostoHub Pricing Plans
To keep your account in health condition you have to follow the Sending Policy. We’ve created our own set of rules to protect the reputation of our clients and their intended recipients. Not only do these rules help us identify spammers, they also help increase your deliverability and build a strong sending reputation.
Accounts with metrics above these numbers can lead to account suspension and in some cases, termination and penalties. Prior warning of such actions will be given in all cases unless the risk is deemed to be critical to the security of PostoHub’s infrastructure.
Bounce rate:
- less than 5% – good;
- from 5% to 10% – warn;
- more than 10% – block;
Spam Complaints rate:
- less than 0.25% – good;
- from 0.25% to 0.75% – warn;
- more than 0.75% – block;
Accounts with bounce rate above 10% or/and Spam Complaints rate 0.75% will be suspended and/or close the master account or any associated sub-account, in which case You shall not be entitled to claim any refund or compensation.
Upon expiration or termination of your account for any reason whatsoever, all amounts still owed by You, shall become due and payable immediately. We will not refund any prepaid fees and will charge You the full amount that We would have been entitled to charge for the remaining term.
The following table represents laws in respective countries which restrict the use of Email spam.
All customers must verify accounts they create. We make this mandatory in order to protect accounts, as well as to maintain deliverability – not just for you, but for everyone who relies on us.
For more information about Account Verification, click here.
Yes! Our company’s Onboarding Specialists will help you get set up in order to make sure that you are prepared for success. Our company’s Delivery Consultants will work with you to assess your whole email program, then provide you with a comprehensive assessment in order to determine what can be optimized. They may suggest reconfiguring your IPs or diagnosing deliverability issues with emails.
Contact us to support@postohub.io for a quote.
Each time an email is sent to a recipient, it is deducted from your plan as a single email credit. This happens even if an email is sent or deferred to a junk folder by an inbox provider.
If you happen to send out more emails allowed by your plan, you’ll be charged an overage fee per email sent. Overage fees will be added to your next your billing invoice.
Email validations make sure that email addresses exist. The email address list you use will be clean, thereby protecting your IP/domain reputation and improving your deliverability. As such, there is no need to concern yourself with temporary addresses or ones that are role-based (such as “info@email.com”). Also, the email budget you have won’t be wasted on any phony contacts.
Each address that is verified will give you one of the following results: “Unknown,” “Risky,” “Undeliverable,” or “Deliverable.” These results are defined as follows:
Unknown – a result will turn up as “Unknown” when it doesn’t receive any response from a mail server associated with the recipient. This tends to happen if a destination server is temporarily unavailable or too slow. In some instances, retrying the requests after approximately five minutes can return either an invalid or valid response. Addresses that are Unknown do not count against a verification balance.
Risky – “Risky” results imply that an address has a quality issue, one that could result in either low engagement or a bounce. Use caution if you are sending a message to an address considered Risky. Some addresses considered to be Risky include ones that are “Disposable,” “Role,” and “Accept All.”
Undeliverable – when a result is “Undeliverable,” an email address either doesn’t exist or isn’t syntactically correct (and therefore doesn’t exist).
Deliverable – when a result is “Deliverable,” the mail server of the recipient confirms that a recipient exists.
How to
Your API Key is a 36-character single GUID and it is the key to your account when trying to gain access or make API calls while outside of the User Interface. Every API call will require this key. It is unique for API connections.
Manage API Keys
Note: Each account can store up to 10 unique API Keys
Create API Key
New accounts don’t have any API Keys on their accounts. Just click this link and create a new key.
Import your subscribers from a file. A file you select should contain a header row with column headers like (first_name, last_name, email, etc.)
Allowed file types: CSV, TXT
Go to your Subscriber tab, click on “Import Subscribers”
Also, you can simply add subscriber.
Purchasing Online
Email credits do not roll over each month. Emails that are unused will expire when a billing cycle ends. You are welcome to downgrade or upgrade your plan to one that fits your needs.
If you used a credit card to pay for your plan that is set to expire within 30 days of a scheduled payment, then the payment attempt will be automatically rejected by our system. It will re-attempt to process your payment for a few more days. However, unless an alternative payment method is added, your credit card will keep getting rejected. In such instances, you’ll either be blocked or downgraded to the free plan (assuming you do not have any extra credits).
The system will only accept credit cards that have an expiration date at least 60 days away.
If your subscription is paid monthly, you are welcome to upgrade your plan whenever you want. You can also downgrade a plan before your billing cycle ends. No matter what plan you go with, though, your campaign data, statistics, and contact lists will always be accessible in storage. If your subscription is paid yearly, an upgrade is only possible during the billing cycle.
Subscriber Management
We understand that the unique terms used within MailerLite, or in contrast to your preceding e-mail service provider, might be a bit confusing. So we are completely satisfied to give an explanation for to you in extra detail what the distinction is between a Group and a Segment.
What is a Segment?
A section is a list of subscribers that is dictated via a “rule”. You create the rule with our filter, and the list beneath the filter suggests solely the subscribers that comply with the rule that you have created. A subscriber can only be delivered or removed based on whether they do or do no longer suit the created rule.
For example, this is a segment of all subscribers that don’t open email within 3 day:
Segments are updated robotically as quickly as a subscriber complies or no longer complies with the created rule. For the above example, if a subscriber didn’t open email within 3 day, he will be lively in the section “Didn open within 3 day”.
Note: don’t forget about to hit Save as Segment in case you choose to keep the phase and supply it a name. They are now not saved automatically.
We have these days updated our segmentation, which you can read about here. And here you can discover greater data on how to optimally use Segments to enlarge your open and click on rates!
What is a Group?
A crew is not dictated by means of a rule, so you can add and put off subscribers based on your wishes. Groups are not updated robotically and only change when you in my opinion cross a subscriber, or if an automation strikes a subscriber with an Action Step.
If you desire to create a filter, but then retailer it as a Group as an alternative of a Segment (so that you can manually make changes to it afterwards), then you genuinely pick out a few or all of the subscribers in the segment, then click on Actions, and pick out Add to Group:
Tags
Technical
When you have your own domain it takes a couple more steps to start sending a campaign with verified and authenticated senders.
Go to Profile/Domain tab, click on Authenticate Domain.
Enter your domain name into the Domain name field, click Authenticate.
Then your domain name has to go through a verification process which is behind the scenes for the user. Just click Verify and wait for a couple of minutes.
After a verification process finished the status of your domain will be set to Verified.
All the senders with email domain name sender@example.com will be marked as Authenticated in the system.
The target audience will get marketing emails from sender@example.com instead of sender@send.posthub.email
Although many clients are content with the shared IPs we offer, some will be better off using a dedicated IP. This new IP address’s reputation will be on par with the sending methods you practice. It does give you a bit more responsibility – certainly more than shared IP addresses do. As such, you should be well-read on best practices for deliverability, GDPR, and laws pertaining to CAN-SPAM.
Be mindful that dedicated IPs are available upon request if you are sending out 150,000 emails per month or more (subject to our deliverability staff’s approval). If desired, more IPs are attainable for an extra fee.
Read more Domain Authentication
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